Octyma Car Braking Caliper by Brembo S.p.a. |
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| DESIGN NAME: Octyma PRIMARY FUNCTION: Car Braking Caliper INSPIRATION: Brembo vision is turning energy into inspiration: we innovate to inspire the future through tailored solution. Octyma, from the Latin octo, indicates the number of pistons, but a figure of eight also symbolizes infinity and a constant flow of energy and power that represents balance and harmony. It has been exclusively designed for the new Range Rover Sport SV and Modern Luxury flagship. UNIQUE PROPERTIES / PROJECT DESCRIPTION: Octyma is eight pistons brake caliper that blends style, design, identity with functionality. It optimizes pad pressure distribution thanks innovative cross layout of pistons improving braking performance. It has taut lines, designed to lend sporty character and is marked by attention to detail that ensures an elegant solution. It’s made even more exclusive by using specific colors: yellow, red, carbon bronze and black. The color brings out the shape and helps define the caliper’s personality. OPERATION / FLOW / INTERACTION: Octyma is a brake caliper which is coupled with Brembo discs and assembled directly on the front vehicle corner. By pressing the pedal, the fluid flows inside the caliper inducing pressure on pistons, that squeeze the pads against the disc and generate friction to slow down the vehicle. It guarantees the highest vehicle deceleration and enhances driving experience thanks to the innovative 8-pistons cross layout which optimizes pad pressure distribution and braking efficiency. PROJECT DURATION AND LOCATION: First sketches of the project were drafted in 2018 determining the beginning project. Brembo completed the project in May 2023 with the official launch of the vehicle on the market. |
PRODUCTION / REALIZATION TECHNOLOGY: Octyma caliper showcases cutting-edge design merging mechatronics knowledge, hand sketches, and 3D modeling. Its development undergoes a meticulous internal process from research to testing. Crafted from high quality cast aluminum, optimized casting ensures durability. Its striking five colors, meticulously defined with the customers specifications, is achieved through a dedicated painting technique, enhancing its aesthetic appeal and guaranteeing exceptional performance in every conditions. SPECIFICATIONS / TECHNICAL PROPERTIES: 434mm x 151mm x 188mm Before mass production, static and dynamic bench tests ensure the durability and performance requested which are than optimize with extensive road tests in every condition in order to improve comforts by assessing the response on specific application in real life use. The aesthetic is guaranteed by a strong validation plan of surface treatment, that ensures colour stability and great performance in different environmental conditions. 434mm x 151mm x 188mm Before mass production, static and dynamic bench tests ensure the durability and performance requested which are than optimize with extensive road tests in every condition in order to improve comforts by assessing the response on specific application in real life use. The aesthetic is guaranteed by a strong validation plan of surface treatment, that ensures colour stability and great performance in different environmental conditions. TAGS: Brembo, Octyma, Caliper, Cutting Edge Content, Performance, Design, Distinctiveness, Energy, Purity, Turning Energy Into Inspiration RESEARCH ABSTRACT: A dedicated design research was carried out on the distinctive styling cues of the customer brand, its market positioning and the values that the brand intends to communicate to the consumer. The outcomes of the study showed that details can make difference: it is known that, when choosing a car, the JLR average customer is keen on aesthetic, which also includes the braking system. CHALLENGE: The biggest challenge has been emerged Brembo’s values and design language with the customer specific and strong design language by working together. We were able to identify and translate the common values into strong design language that beautifully sculpted the final product. ADDED DATE: 2024-01-30 15:35:25 TEAM MEMBERS (1) : Brembo IMAGE CREDITS: Brembo S.p.a., 2023. PATENTS/COPYRIGHTS: Patented. Patent No. 102015000073426 (Italy). Brembo S.p.A. 2015. Extended USA (US11384804), China (CN108291595), Japan (JP6875396) and Germany (DE112016005268). Ornamental model. no. 402019000000299 (Italy). Brembo S.p.A. 2019. Extended to USA (29/702030), China (201930444969.1), Europe (EP 006686770). |
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| Visit the following page to learn more: http://www.brembo.com/en/company/news/ne |
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| CLIENT/STUDIO/BRAND DETAILS | |
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NAME: Brembo S.p.A. PROFILE: Brembo leads the world in the design and production of high-performance braking systems and components for top-flight manufacturers of cars, motorbikes and commercial vehicles. Founded in 1961 in Italy, Brembo has a long-standing reputation for providing innovative solutions for OEMs and aftermarket. Brembo also competes in the most challenging motorsport championships in the world and has won over 600 titles. Guided by its strategic vision – “Turning Energy into Inspiration” – Brembo’s ambition is to help shape the future of mobility through cutting-edge, digital and sustainable solutions. The Company currently operates in 15 countries in 3 different continents, with 30 production and business sites, and a workforce of over 15,000 employees. The Brembo headquarter is in the Kilometro Rosso Innovation District. |
| AWARD DETAILS | |
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Octyma Car Braking Caliper by Brembo S.p.a is Winner in Vehicle Parts, Auto Accessories and Care Products Design Category, 2023 - 2024.· Press Members: Login or Register to request an exclusive interview with Brembo S.p.a.. · Click here to register inorder to view the profile and other works by Brembo S.p.a.. |
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